Emergency Preparedness:  The Holiday Gift that Gives Back
- Ten-day social media campaign offers ways to prepare for emergencies during the holiday -
DATE: November 26, 2013
MEDIA CONTACT: Chuck Lanza, Director, Broward County
Emergency Management Division
PHONE: 954-357-3900

BROWARD COUNTY, Fla. - Looking for a unique holiday gift idea? Consider one of the items on Broward County Emergency Management’s “Top 10” list.

Beginning Friday, November 29,
@ReadyBroward, the County’s official Twitter site for emergency management information, will launch a 10-day tweet campaign sharing unique gift ideas for residents this holiday season that help residents be better prepared and self-sufficient in the immediate aftermath of a hurricane or other emergency.

"Although hurricane season ends November 30, emergency preparedness is a year-round concern," said Chuck Lanza, director of Broward County Emergency Management.

All residents are encouraged to “follow” Broward County at
Twitter.com/ReadyBroward. More than 4,000 already subscribe to this important public safety service.

In September, Broward County became one of the first organizations in Florida and the nation to participate in Twitter’s new public safety service, Twitter Alert. Twitter Alert allows subscribers to receive emergency information such as warnings for imminent dangers and evacuation instructions from vetted, credible organizations, immediately and in real time, through their traditional Twitter timeline feed, and as a special notification or text message on a mobile device. The alerts are distinguished by an orange bell and the hashtag #Alert.

The County offers other ways for residents to stay connected before, during and after an emergency:
• Like us on

• Encourage family and friends to subscribe to
Broward County Emergency Updates, important public safety information delivered via email.
• Visit our comprehensive emergency preparedness website at
emergency.Broward.org or for hurricane information, visit Broward.org/Hurricane or Broward.org/AtRisk.
• Call the Broward County Call Center at 311, or 954-831-4000, for updates and general preparedness information.

• Bookmark
gis.Broward.org/mda on your smartphone or other mobile device so you can report damage to your home and help first responders assess impacts in the immediate aftermath of a storm.

Broward County’s Emergency Management Division develops and implements comprehensive emergency planning response, mitigation and recovery activities in order to save lives and protect property in emergencies. Technical assistance is available to develop and maintain emergency plans for all types of hazards. Free training and presentations are available to the public on request. For more information, visit emergency.broward.org, follow us on Twitter.com/ReadyBroward, like us on Facebook.com/EMD or call 954-831-3900.
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