DATE: September 15, 2011
Travelers can now use QR Codes to download free books from Broward County Libraries
MEDIA CONTACT: Catherine McElrath, Broward County Libraries Division
Visitors to the Fort Lauderdale-Hollywood International Airport can now access thousands of free downloadable books quickly, simply and easily via special QR codes, courtesy of Broward County Library, displayed on LCD screens in the Airport’s baggage claim area. Travelers now have 15,000 free, downloadable books available at their fingertips.
Broward County Library and the Fort Lauderdale-Hollywood International Airport (FLL) have joined together to offer visitors to the Airport the opportunity to download free books from Broward County Library. The screens allow airport visitor to access 15,000 free book titles by scanning the QR code with their smart phone or eBook reader.
Currently, 12 screens are conveniently located in the baggage claim areas of each of the Airport’s four terminals, making it quick and easy for visitors to download free books while waiting for their luggage. Readers can choose from nonfiction, fiction, children’s titles, classics and more – free. Each poster features a QR code that can be scanned or photographed by a smart phone or electronic reading device directly from the LCD screen. It is not necessary to have a Broward County Library card to access the 15,000 free books, and the book titles never expire.
QR (quick response) codes can be used by anyone with a smart phone or electronic reader with a scanner app such as QR Scanner or NeoReader. QR codes have been in use since 1994, but are gaining popularity in the United States as an efficient way to provide bookmarks to web resources.
The award-winning Broward County Libraries Division, founded in 1974, is the ninth largest library system in the nation by population served and one of the busiest, with more than 9 million walk-in customers visiting its 37 locations annually. The library has more than 3.4 million items and 2,000 computers for public use and offers hundreds of events and programs to meet the needs of the Broward County's diverse community. The library continues its strong emphasis on literacy, after-school programs and electronic access. A comprehensive Web site, www.broward.org/library, provides information about library activities and links to online catalogs, reference information and databases, and customers are also encouraged to follow Libraries on Facebook and Twitter. Libraries Division also administers the services, programs, collections and exhibits of the Historical Commission.
FLL is one of the fastest growing airports in the country. It presently ranks 22nd in total passenger traffic and 15th in terms of origin and destination passengers. With over 600 flights a day, FLL offers non-stop service to more than 60 U.S. cities and international service to Canada, the Bahamas, the Caribbean, Mexico, Latin American, and Europe. In 2010, FLL served 19 million domestic and 3.5 million international travelers.